Analysis of factors influencing intention to reuse telemedicine applications after the covid-19 pandemic
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Published:
Aug 30, 2024
Keywords:
Customer Satisfaction, Ease of Use, Intention to Reuse, Telemedicine, Trust
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Economy
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Abstract
Telemedicine applications in Indonesia have developed rapidly since the COVID-19 pandemic. Telemedicine itself is considered an alternative solution for equal distribution of health services in Indonesia which will continue to grow even after the COVID-19 pandemic is over. However, the use of telemedicine applications is not free from several challenges. Some community groups do not trust the security of patient data and the privacy rights of telemedicine application users. Other community groups also doubt the certification of doctors who provide health consultations or the effectiveness of online examinations. This research wants to find out whether ease of use of the application, trust, and customer satisfaction have a significant effect on the intention to reuse the telemedicine application in the long term. This research uses a descriptive quantitative. The population in this study were users of telemedicine applications in Indonesia. The sampling technique uses a purposive sampling method, namely sampling is carried out by selecting subjects based on specific criteria, namely respondents who have used the telemedicine application at least once and are over 17 years old. The data collection technique used a questionnaire distributed via Googleform to 229 respondents. Data analysis used multiple linear regression analysis and hypothesis testing with SPSS 16 software. The results of this research showed that perceived ease of use, trust, and customer satisfaction had a significant effect on the intention to reuse. The intention to reuse variable is influenced by perceived ease of use, trust, and customer satisfaction by 47.2%.
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How to Cite
Manurung, M. T. and Prameswari, F. D. . (2024) “Analysis of factors influencing intention to reuse telemedicine applications after the covid-19 pandemic”, Jurnal Mantik, 8(2), pp. 913-922. doi: 10.35335/mantik.v8i2.5339.
References
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Prasetya, S. A. (2023). “Telemedicine”dan Transformasi Kesehatan Pascapandemi. Detiknews. https://news.detik.com/kolom/d-6543448/telemedicine-dan-transformasi-kesehatan-pascapandemi
Rendy Irwanto, M., & Tjipto Subroto, W. (2022). Pengaruh kepuasan konsumen dan promosi terhadap niat pembelian ulang konsumen shopee saat pandemi. Jurnal Paradigma Ekonomika, 17(2), 289–302. https://doi.org/10.22437/jpe.v17i2.17438
Riffari, M. J., Prihatini, A. E., & Purbawati, D. (2023). Pengaruh E-Service Quality Dan E-Satisfaction Terhadap Minat Menggunakan Kembali Aplikasi My Blue Bird (Studi Pada Masyarakat Dki Jakarta). Jurnal Ilmu Administrasi Bisnis, 12(1), 332–342. https://ejournal3.undip.ac.id/index.php/jiab
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Sari, G. G., & Wirman, W. (2021). Telemedicine sebagai Media Konsultasi Kesehatan di Masa Pandemic COVID 19 di Indonesia. Jurnal Komunikasi, 15(1), 43–54. https://doi.org/10.21107/ilkom.v15i1.10181
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Andriani, R., & Nisaa, A. (2024). Adopsi Teknologi Telemedicine pada Tenaga Kesehatan. Indonesian of Health Information Management Journal (INOHIM), 11(2), 114–123. https://doi.org/10.47007/inohim.v11i2.518
Annur, C. M. (2022). Layanan Telemedicine yang Paling Banyak Digunakan di Indonesia, Apa Saja? Databoks. https://databoks.katadata.co.id/datapublish/2022/04/07/layanan-telemedicine-yang-paling-banyak-digunakan-di-indonesia-apa-saja
Araminta, T. R., & Sophianingrum, M. (2023). Preferensi Masyarakat Terhadap Penggunaan Telemedicine Sebagai. 12(2), 93–105. http://ejournal3.undip.ac.id/index.php/pwk
Dea. (2020). Kunjungan Aplikasi Telemedis Melonjak 600 Persen Saat Covid. CNN Indonesia. https://www.cnnindonesia.com/teknologi/20200822125041-52-538097/kunjungan-aplikasi-telemedis-melonjak-600-persen-saat-covid
Lestari, I., & Hamid, R. S. (2020). Analisis Tingkat Kepercayaan Dan Kepuasan Pelanggan Terhadap Niat Untuk Menggunakan Kembali Layanan Transportasi Online Di Era Pandemi Covid-19. Equilibrium?: Jurnal Ilmiah Ekonomi, Manajemen Dan Akuntansi, 9(1), 27–35. https://doi.org/10.35906/je001.v9i1.482
Litbangkes Baturaja. (2022). Aplikasi Telemedicine Berpotensi Merevolusi Pelayanan Kesehatan di Indonesia. Litbang Kemkes Baturaja. https://www.balaibaturaja.litbang.kemkes.go.id/read-aplikasi-telemedicine-berpotensi-merevolusi-pelayanan-kesehatan-di-indonesia
Lubis, Z. I. (2021). Analisis Kualitatif Penggunaan Telemedicine sebagai Solusi Pelayanan Kesehatan di Indonesia pada Masa Pandemik COVID-19. Physiotherapy Health Science (PhysioHS), 2(2), 76–82. https://doi.org/10.22219/physiohs.v2i2.15148
Mahendra, A. R. (2022). Pengaruh E-Service Quality, E-Word of Mouth, Dan E-Customer Trust Terhadap Repurchase Intention Pengguna E-Commerce. Jurnal Manajemen Pemasaran Dan Perilaku …, 01(4), 476–486. https://jmppk.ub.ac.id/index.php/jmppk/article/view/13%0Ahttps://jmppk.ub.ac.id/index.php/jmppk/article/download/13/59
Manurung, M. T., Zulaika, C., Dwi Erawati, A., Medis, I., Bisnis, K., Teknologi, D., Widya, U., Semarang, H., & Subali, J. (2022). Enrichment: Journal of Management is Licensed under a Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC 4.0) Enrichment: Journal of Management The Effect Of Perceived Ease Of Use And Trust On Halodoc Customer Satisfaction In S. Enrichment: Journal of Management, 12(3), 1570–1576. www. enrichment.iocspublisher.org
Mujiasih, R., & Wiwoho, G. (2020). Pengaruh Perceived Usefulness, Perceived Ease of Use Terhadap Trust dan Intention to buy KAI Access Tickets Online pada Generasi Millennial di Kabupaten Kebumen. Jurnal Ilmiah Mahasiswa Manajemen, Bisnis Dan Akuntansi (JIMMBA), 2(3), 476–490. https://doi.org/10.32639/jimmba.v2i3.492
Naufaldi, I., & Tjokrosaputro, M. (2020). Pengaruh perceived ease of use, perceived usefulness, dan trust terhadap ZALORA’s application user satisfaction. Jurnal Manajerial Dan Kewirausahaan, 2(3), 715–722. http://repository.uph.edu/6760/
Nurfikri, A., & Roselina, E. (2022). Telemedicine App: What’S Next After Pandemi? Jurnal Administrasi Bisnis Terapan, 5(1). https://doi.org/10.7454/jabt.v5i1.1036
Persada, G. (2021). Ini Daftar 11 Telemedicine Swasta untuk Isoman Covid-19, Gratis serta Layanan yang Disediakan. Kompas TV. https://www.kompas.tv/nasional/190354/ini-daftar-11-telemedicine-swasta-untuk-isoman-covid-19-gratis-serta-layanan-yang-disediakan?page=all
Pradana, M. D., & Sanaji. (2018). Pengaruh E-Service Quality Dan Kemudagan Terhadap Niat Beli Ulang Dengan Kepuasan Sebagai Variabel Intervening. Jurnal Ilmu Manajemen, 6(1), 1–10. https://jurnalmahasiswa.unesa.ac.id/index.php/jim/article/view/22669
Prasetya, S. A. (2023). “Telemedicine”dan Transformasi Kesehatan Pascapandemi. Detiknews. https://news.detik.com/kolom/d-6543448/telemedicine-dan-transformasi-kesehatan-pascapandemi
Rendy Irwanto, M., & Tjipto Subroto, W. (2022). Pengaruh kepuasan konsumen dan promosi terhadap niat pembelian ulang konsumen shopee saat pandemi. Jurnal Paradigma Ekonomika, 17(2), 289–302. https://doi.org/10.22437/jpe.v17i2.17438
Riffari, M. J., Prihatini, A. E., & Purbawati, D. (2023). Pengaruh E-Service Quality Dan E-Satisfaction Terhadap Minat Menggunakan Kembali Aplikasi My Blue Bird (Studi Pada Masyarakat Dki Jakarta). Jurnal Ilmu Administrasi Bisnis, 12(1), 332–342. https://ejournal3.undip.ac.id/index.php/jiab
Salsabila, C., Umbara, T., & Setyorini, R. (2022). Pengaruh Kepuasan Pelanggan Terhadap Minat Beli Ulang Produk Somethinc. Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi Dan Pelayanan Publik, 9(4), 668–679. https://doi.org/10.37606/publik.v9i4.405
Salsabila, I. M., & Sari, K. (2022). Analysis of Factors Related To Intention-To-Use Telemedicine Services (Teleconsultation) in Jabodetabek Residents During the Covid-19 Pandemic in 2021. Journal of Indonesian Health Policy and Administration, 7(3), 262. https://doi.org/10.7454/ihpa.v7i3.6090
Sari, G. G., & Wirman, W. (2021). Telemedicine sebagai Media Konsultasi Kesehatan di Masa Pandemic COVID 19 di Indonesia. Jurnal Komunikasi, 15(1), 43–54. https://doi.org/10.21107/ilkom.v15i1.10181
Setyowati, D. (2022). Jumlah Pengguna Baru Layanan Telemedicine Capai 44% dalam 6 Bulan. Katadata. https://katadata.co.id/digital/startup/624e9b8b96669/jumlah-pengguna-baru-layanan-telemedicine-capai-44-dalam-6-bulan
Siboro, M. D., Surjoputro, A., & Budiyanti, R. T. (2021). FAKTOR-FAKTOR YANG MEMPENGARUHI PENGGUNAAN LAYANAN TELEMEDICINE PADA MASA PANDEMI COVID-19 DI PULAU JAWA. JURNAL KESEHATAN MASYARAKAT (e-Journal), 9(5), 613–620.
Sridayanti Banjarnahor, K., Widayati, C. C., & Perkasa, D. H. (2023). Pengaruh Kualitas Pelayanan, Kemudahan Penggunaan Aplikasi Ferizy dan Persepsi Harga Terhadap Penggunaan Ulang Layanan di PT ASDP Indonesia Ferry (Studi Kasus Penumpang Rute Merak-Bakauheni). Jurnal Manajemen Dan Pemasaran Digital (JMPD), 1(3), 192–203. https://creativecommons.org/licenses/by/4.0/
Sugiyono. (2021). Metode Penelitian Kuantitatif, Kualitatif, dan R&D (Cetakan 3). CV Alfabeta.
Yulaikah, N., & Artanti, Y. (2022). Faktor-Faktor yang Mempengaruhi Keputusan Penggunaan Telemedicine saat Pandemi COVID-19. Business Innovation and Entrepreneurship Journal, 4(1), 1–11. https://doi.org/10.35899/biej.v4i1.351
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